Legal
Your Privacy Matters to Us
Effective June 1, 2026. This policy explains how MyLoyalink collects, uses, and protects your personal information when you use our loyalty platform.
Information we collect
When you use MyLoyalink, we may collect your name and email address when you register as a business owner or customer, transaction and visit data used to calculate stamps and rewards, device information and usage data to improve platform performance, and location data only when you have explicitly permitted it.
How we use and share your information
We use your data to operate and maintain your loyalty program, send push notifications and rewards updates, generate analytics and insights for business owners, and improve our platform. We do not sell your personal information. We may share data with trusted third-party service providers — such as Apple Wallet, Google Wallet, and payment processors — strictly to operate our services. Business owners have access to their own customers' aggregated data only.
Data security and your rights
We take reasonable technical and organizational measures to protect your information against unauthorized access, loss, or misuse. Depending on your location, you may have the right to access, correct, or delete your personal data. To make a request, contact us at privacy@myloyalink.com.
Changes to this policy
We may update this policy from time to time. We will notify users of significant changes via email or platform notice. For any privacy questions, contact us at privacy@myloyalink.com.